Product development in Tourism Businesses

Structure Type: Course
Code: TLYS1401
Type: Elective
Level: Master
Credits: 5.0 points
Responsible Teacher: Alaviitala, Mikael
Teacher Team: Smeds, Peter
Language of Instruction: Finnish

Course Implementations, Planned Year of Study and Semester

Curriculum  Semester  Credits  Start of Semester  End of Semester
T-LY-2011   2 autumn   5.0   2012-08-24   2012-12-18  
T-LY-2013   2 autumn   5.0        

Learning Outcomes

The student learns how to lead product development processes in tourism business. The student is aware of the essential product development methods and is able to measure needs and demands.

Student's Workload

(5 studiepoints * 27 h = 135 h)
- of which in class: 50 h
- autonomous and virtual: 85 h

Contents

Leading product development processes, organization of product development work shops, measuring needs and demands and using the results, evaluation of product development processes.

Recommended or Required Reading

Not defined

Mode of Delivery / Planned Learning Activities and Teaching Methods

lectures and literature. Exercises in the field of product development.

Assessment Criteria

5. Ability to create new on the basis of learned knowledge
3. Ability to make analysis and persuasions
1. Ability to identify and understand

Assessment Methods

The student reports and evaluates the product development process of a tourism product.

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